The importance of fact checking in combating fake news in the plethora of information around us has gone high in recent times. What’s the significance of verifying the content? What is lacking? On this pertinent issue of fact checking and fake news, Radha Radhakrishnan talks to Jency Jacob, Managing Editor, Boom.

MIT’s study a few years back found that the speed at which false news spreads is several times higher than the debunk news or the fact-finding of that news. This study now suggests that if you show people the fact check later, there is a better chance of revising their views than probably showing them the label before. It is a fascinating point.

Not many people go beyond the headline or the paragraph before they share it with others. Let us not forget it’s been only a decade that we have figured out how much misinformation badly influences our daily lives. You could be a complete nobody. But you may have attained some form of influencer status on some platform, and you have started reaching the people directly. And this engagement is good for the bottom line of the media.

Unless you pay for something, and you’re paying for it through your hard-earned money, you will not value it. 

Jency Jacob

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